Roc Nation Sports International and 10 Management gave a presentation on Super Eagles and Villarreal winger, Samuel Chukwueze.
The two companies also outlined their culture as a brand and why they teamed up with Chukwueze, as well as their strategy following the signing of the Villarreal break out star, per AOIFootball.
President of Roc Nation Sports International, Michael Yormark, explained it was important the company aligned with a player who is ‘exciting, unique, hardworking, professional, powerful and skillful on the pitch and of course who has got great potential off the pitch.’
He also pointed out that Chukwueze’s attributes will be projected using the global reach of Roc Nation Sports International.
“It was a huge event. We never expected the large turnout and immediate responses we received, and we hope that in the next 45 days we will have started discussions with interested brands and companies as we pursue 3-5 exclusive partners that can align with us,” said Yormark.
There were positive reactions from the Nigerian brands led by the Vice President of Abuja Chamber of Commerce, Dr. Somadina Anene, who welcomed the idea of the presentation.
Samuel Chukwueze made an immediate impact since joining Villarreal FC. He is currently rated among the top 50 young football stars in the world by UEFA.